Ultimate Natural Liquid Make-Up

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Beauty Without Cruelty Liquid Foundation

Ultimate Natural Liquid Foundation is a creamy easy blend make up that fortifies the skin through:

- Saccharide Isomerate, for lasting deep hydration, even under the driest conditions.

- Avocado Oil, which nourishes and moisturises the skin, whilst providing antioxidant protection.

- Jojoba Oil and Vitamin E, to maintain the skin's elasticity and reduce the appearance of fine lines and wrinkles.

Buildable coverage allows you to customise your look from light to full coverage.

The 100% vegan brand dedicated to providing cruelty free beauty, using bio-sourced alternatives to preservatives and chemical-based cosmetics products.

Water based foundation allows easy blending and prevents blotching creating a flawless finish. Coverage is buildable and non-comodogenic.

Packaged in a sleek, hygienic airless pump, allowing for more control and less product waste. The pump delivers just the right amount of product.

Sheer: A pale very soft pink based shade for the palest skin tones.
Fair: A soft very light pink based shade for pale skin tones.
Light: A yellow based shade for pale skin tones.
Medium: A warm light peachy shade for light – mid toned skin.
Natural: A natural light beige shade for slightly deeper skin tones.
Beige: A warm shade of beige for deeper skin tones.

Size: 15ml/0.5fl.oz

26 Reviews Hide Reviews Show Reviews

  • 5
    Moisturising Foundation (Natural)

    Posted by Judy on 7th Jun 2014

    I have purchased before and like the product. Agree about small bottle but like the fact that it is not tested on animals, my main reason for buying your products.

  • 5
    Hand bag size (Fair)

    Posted by Unknown on 28th May 2014

    The size makes it easy to keep in your handbag.
    Easy to use.
    I like the colour and the result.

  • 5
    Amazing foundation but very small bottle (Natural)

    Posted by Unknown on 20th May 2014

    The only downside to this product is that it was smaller than I'd expected and even then the container seemed only half full which I was disappointed with, would prefer to order a larger one. However it is the best foundation I've ever used so it's worth it. I have fair skin and couldn't decide between the light or natural. The natural is a bit darker than my skin tone but when it's blended in it looks really nice and gives a healthy glow. It feels smooth and silky and covers skin well so don't need to use a lot, also is a light texture so feels like you don't have foundation on. Will definitely keep using this.

  • 5
    Ultimate Foundation (Medium)

    Posted by Unknown on 29th Apr 2014

    Love this product, goes on easy and lasts all day. Will definitely buy again.

  • 3
    Heavy coverage (Fair)

    Posted by Unknown on 8th Jan 2014

    I found this product a little too heavy for me. I prefer the moisturising satin for its texture but it no longer is available in Light satin so I thought I would try this instead. I would not buy it again.

  • 5
    Love it (Light)

    Posted by C Slevin on 28th Dec 2013

    Brilliant make up - really good coverage without being too heavy on the skin. Feels so light and wonderful on that it doesn't even feel like I'm wearing any make up. I have very dry skin and a lot of foundations look patchy on me - however this didn't! It is great! Will be buying nothing but this in future!

  • 5
    Beautiful product (Natural)

    Posted by Steph on 14th Nov 2013

    little bit pricey, but product is amazing, flawless look, and not tested on animals
    couldnt better

  • 4
    cover up (Light)

    Posted by Unknown on 20th Dec 2012

    Covers evenly & lasts well.